arch express

arch express

Rebranding Arch Express with a modern identity, refined strategy, and an intuitive path to action

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project summary

Arch Express needed a website that would support them in converting the right types of customers into clients. They were navigating a business model shift from primarily on-demand courier services to scheduled, route-based delivery. I led the website strategy, site architecture, and design. We sought to highlight reliability, industry-specific expertise, and the benefits of scheduled delivery.

my role

Lead designer – product discovery & research, wireframing + designs, assisting with project management, product strategy, collaborating with development.

Project lead – wireframing + designs, assisting with project management, website strategy, collaborating with development.

Previous Website

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Result

Homepage hero section

Service offering callout

Industry specialization callout

How it works module with global CTA module with route graphic motif; site wide conversion page

.say hello

i'm open for freelance projects and new opportunities. feel free to email me to see how can we collaborate

contact me

.say hello

i'm open for freelance projects and new opportunities. feel free to email me to see how can we collaborate

contact me

.say hello

i'm open for freelance projects and new opportunities. feel free to email me to see how can we collaborate

contact me

.say hello

i'm open for freelance projects and new opportunities. feel free to email me to see how can we collaborate

contact me

let's connect

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